Think back, not too long ago, and the choice of pram on offer was, to say the least, limited.  It would also seem that style and design were not high on the list of priorities.  Heavy, hard to fold and most with a penchant for gingham fabric.  What was the modern Mum around town to do?

Fast forward to 2011 and there are enough choices to make a pregnant woman faint with indecision!  Narrow down the search by listing the most important features in a pram.

1.  LIGHT and easy to fold
2.  Versatile & Value for money -  can it be used as a safe option for newborns through to toddlers?
3.  Front and Back facing seat options
4.  Modern choice of colours and accessories
5.  And, most importantly, it has to look good!

The much anticipated “Joolz Day Pram” is here and meets all these requirements and then some!  Designed with “Dutch Ergonomics”, the clever people at Joolz have created a pram that supports both you and your child.  You’ll look good too!

The Joolz Day pram is available in two chassis colours, silver and black with the pram seat and accessories offered in 6 stylish fabric colours: red, white, silver, Anthracite Pebble and Jeans.  You are spoiled for choice when selecting accessories!  Cot, sleeping bag, parasol, comfort screen, mosquito net and a sleek coordinating nappy bag, containing two separate thermo compartments and a change mat. 

The chassis weighs in at 8.4kgs, so is light enough to easily take in and out of the car as you go through your day.  The seat or cot add an extra 3kgs to the overall weight, but can be removed before folding to reduce the load.  Folding is a simple, click and slide mechanism, and, once folded, the Joolz can fit easily into even the most compact car.  The seat of the Joolz can be used facing you, (when baby is little and you can’t take your eyes off them!), and facing out, (when the world is just too interesting for baby to be staring at Mum!).  Seated higher than in most prams, the Joolz puts your child at a more sociable level, making them feel more a part of the action - and occupied long enough for you to have a decent coffee!  The comfortable cot, with it’s anti-allergenic mattress is safe and sturdy enough to use as a carry cot, or for overnight sleeping.  Joolz Day has no second seat option, but will support the use of a buggy board for those days when your toddler is tired of walking.

Suitable for use in the newest of babies to your adorable 4 year old, you’re sure to turn heads as you stroll about town in the new Joolz Day Pram.  The latest “IT” pram to hit Australia!

Navigate the urban jungle in style in the new Joolz Day pram here.

WIN A JOOLZ DAY PRAM VALUED AT $1299.95

We are giving away a the New Joolz Day Pram to one lucky member of our bebe community! As this pram is being launched mid February you will be one of the first on the road!  Entering is so easy. Just fill ot our quick survey and you're in the draw! Competition will end at 5pm 28th February 2011 and winner will be announced on March 1st 2011 here on our blog, on our facebook page and contacted via email. Good luck!

Click here to take survey